Ringside Royalty

WWE Crown Jewel 2022 Mrsool Park, Riyadh, Kingdom of Saudi Arabia | 2022
Type of management
Mega Event Production, Broadcast Management, VVIP Protocol, Crowd & Traffic Management
Execution delivery
Event Overlay, Fan Village Design & Execution, Traffic & Crowd Management, Live Entertainment, Esports, Live WWE Press Conference, VVIP Gala Dinner TBC
A wrestling phenomenon that transcended borders, merging global sports entertainment with unparalleled local experiences.
Audience profile
WWE enthusiasts, Families, Local Residents, International Audience, VVIPs, Global Broadcast Audience

Fan Fever

When the stage was set for WWE Crown Jewel in Riyadh, HQWS took the reins, ensuring every grapple, slam, and cheer echoed with perfection. Entrusted by GEA, we not only managed the behind-the-scenes intricacies but amplified the experience with a bespoke Fan Village, teeming with activations, entertainment, and unparalleled WWE fervor. The result? An ecstatic crowd onsite and millions riveted across the globe.
What did we do?
What did we do?
Beyond orchestrating a mega event's critical logistics, HQWS brought to life a Fan Village like no other, complete with F&B, esports, and even a live-broadcasted WWE Press Conference. But our agility truly shone when, on the eve of the event, we were approached to conceive a stage for an unprecedented press conference. And in mere hours, we transformed our venue into a global hotspot, marking a monumental highlight in the run-up to the main event.
What were the main challenges?
What were the main challenges?
Managing an event of WWE Crown Jewel's magnitude is never without its hurdles. From harmonizing the extensive technical infrastructure and overlay with local nuances to building the Fan Village from the ground up, every step was a potential stumbling block. Perhaps the most significant test of agility was being approached a mere day prior by WWE to conjure a stage for an unprecedented live-streamed press conference
The Outcome

Beyond The Ring

HQWS's execution at WWE Crown Jewel became a hallmark in event production. The debut of our unique Fan Village was a game-changer, offering attendees a blend of live entertainment, esports, and iconic WWE moments. Our adaptability shone brightly when we transformed our venue overnight for a press conference that went viral, garnering over 1,000,000 views. This event not only showcased the pinnacle of sports entertainment but also elevated HQWS as a benchmark in the industry.
WWE Crown Jewel

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